More and more these days I feel myself being bombarded with messages about how toxic everything is. The “don’t feed your kids this…” and the “avoid these” warnings surround me.
The word overwhelming is a bit of an understatement, because as a mother I want to focus on the things that I should be doing, not the things I shouldn’t do. So for a refreshing change of pace, I want to talk about a company that I believe is doing things right. For Clif Bar & Company, how they craft their food matters. The company aims to be a catalyst for change in creating a healthy food system. And that begins with using organic ingredients.
As a food company, we see the connections between food, health and the environment every day. The kind of food we put in our bodies affects our health. The way food is grown, packaged and shipped affects the environment, and the environment affects the health of all living things. [Source: ClifBar.com]
In their newest video in the #FarmersSpeak campaign you can follow farmer Brian Krumm discuss the reasons why he doesn’t use pesticides or chemicals on his crops, the history of his family’s farm as well as the challenges farmers and suppliers face with meeting the demand for organic oats.
ClifBar.com chooses to use organic oats because they are a healthy and nutritious choice for a well-balanced diet that fuels adventure. Organic practices avoid the use of toxic persistent pesticides, reduce our dependence on fossil fuels, conserve biodiversity and wildlife habitat, and protect our air, water, and soil.
What’s the big deal about Organic Rolled Oats?
- Complex Carbohydrates Complex carbohydrates — the major component of oats — help supply your body with nutrition for sustained energy to inspire and feed any adventure.
- Fiber Oats are an excellent source of dietary fiber, which has been linked to the promotion of gastrointestinal health and a reduced risk of cardiovascular disease.
- Protein Although oats are predominantly carbohydrates (56%), each oat kernel is also approximately 18% protein, which is higher than whole grain wheat or rice. The protein in oats can help contribute to your overall daily need for protein.
- Micronutrients Organic oats are a good source of iron, magnesium, potassium and zinc. These minerals help keep your body functioning at its best.
- Sustainable Organic oat farming does not use high toxicity pesticides or GMOs, but does employ farming practices that support healthy farming communities and thriving ecosystems.
Stay tuned as we talk more about sustainability and organic oats. In the meantime, you can follow Clif on Facebook and Twitter. Check back on their site, ClifBar.com, often to watch their new video series as well!